Acceptable Formats for Submitting Logo Artwork
Take some time to read the instructions!
Of course, maybe you usually ignore any instructions about reading the instructions. But these really are important in order for you to get a quality logo on your flash drives. Bear with us and take some time to let us fill you in about vector art.
The lowdown on graphics files:
In general, graphic art files come in two primary types – vector art and raster art. Please send us VECTOR ART!
The extended lowdown:
Most images you see on the internet are Raster Art, having file extensions such as .jpg, .gif, .psd, .png, .bmp, etc. Our design department can’t change the sizes of images in these formats without loss of quality. When zooming in on an image saved as a Raster Art file, the image pixilates and becomes grainy. Pixilation leads to a low quality imprint or laser etch that does not meet our standards! We cringe when we have to work with grainy, poor-looking images, which certainly don't reflect the professionalism of our company or yours.
So what can you do?
Make absolutely sure that you give us a “true” Vector Art file. These files have extensions such as .eps, .cad, .ai, and .swf and are created in software like Photoshop, Adobe Illustrator, Corel Draw, or CAD. The final product is a sharp, clear image without pixilation. The kind of image that we like to work with and that you like to see on your flash drives.
One more important detail: do NOT use a design program to save a .gif, .jpg, or another “untrue” Vector Art file as a .eps, .ai, etc. Trying to take this shortcut only causes more problems for our graphic designer, Henry, who may be willing to help create a true Vector Art file for a nominal fee. Maybe.
Feel free to talk to your Solutions Director with questions or concerns. We'll do our best to help you all we can now to avoid problems later.